Get Your Retargeting Pixel Up NOW!

By now you might've heard what online retargeting ads is all about. If not, read this post here. One of the crucial components of retargeting of any kind is the pixel that anonymously tracks a user's behavior. As marketers, we need to know how far did a user go on a...

Just What Is Retargetting?

In late 2011, a man walked into a Target supermarket outside Minneapolis and demanded to see the manager. He was clutching coupons that had been sent to his daughter, and he was angry. “My daughter got this in the mail!” he shouted to the manager. “She’s still in high...

The Truth About Your Uncertain Life Path & Purpose : zen habits

Beautiful article by Leo and a great starting point for further learning. The first step of solving the problem is to recognize and to accept the problem. The uncertainties of life affects everyone, because the only constant in life is change. Instead of focusing on...

Celebration

Sometimes we are drowning in the sea of thoughts, activities, and events created by society without even realizing it. During all of that, we forgot to stop, look, and just be. Let’s celebrate life, the only thing that makes everything possible. With every breath that...

Letting Go

Letting go of expectations. Letting go of judgements. Letting go of fear. Letting go of your own burdens, and be free. Free to experience. Free to challenge. Free to feel. Free to live.

Sacrifices

I was with a friend, WenJun, on a day-trip around the city. When we touched the topic of love and relationships, she mentioned the word “sacrifice”. She said, that love without unconditional sacrifices are not truly love. I absolutely agree with her. In this...

What is FriendMedia?

  A lot of people asked me this question, so what does FriendMedia do? A typical answer from me is usually “we provide technology solutions to SMEs so they can leverage their limited time and money to reach more customers, build loyalties, and get creative in their...

The Power of Mini Victories

How many of you jog while looking straight into the distance? How many of you jog while looking only three meters in front of you? Here's the honest truth, the latter will jog farther. I was out jogging today in preparation for the upcoming 5Kolor Run this weekend. It...

Assertiveness vs Respecting Authority

Malcolm Gladwell brought up a fantastic point in this 3rd chapter of his best-seller "the Outliers".In a world where IQ matters only up to a threshold, the ability to be assertive and take control of the situation can create great explosions in your career and lives....

Learning Anxiety

By my own definition, to feel anxious is to experience the negative consequences of your actions before they took place. It’s to experience the rejection of love before you even asked for it; it’s to experience the “I am sorry to inform you that you have not qualified...

The Unspoken Fear of Temporary Employees

First, read this article. TL:DR Zagat division in Google is experiencing hell as the majority of temporary writers are being laidoff or dismissed due to an unexpected change at the top management of Google. Acquisitions and mergers are common sights nowadays. Most of...

The Realist that Dreams

Throughout our lives, our goals and objectives change as we age based on both extrinsic and intrinsic transformations. In this world of information overload, we are always distracted by the opinions of others. Active opinions such as a simple comment from your...

Pause, and Rebuild a Bit of Soul

I believe I am not the only one when I say I am living my time to the fullest and my life to the ground. While I do enjoy being needed, having the ability to offer value, however, I cannot continue my life as the CPU of other people's commands. There will always be...

Fake it till you become it

Beautiful talk by Amy Cuddy. In her talk, she mentioned about the different ways your body can project confidence and control. She went on to talk about how your body behaves actually have an effect on your hormones. She ended the fantastic speech with a great story...

Art of Sponsorship

After reading several articles on sponsorship in general, as well as getting sponsorship for various types of events, I realized that there is much to learn about sponsorship. Like all forms of marketing, sponsorship focuses on gaining a certain level of exposure....

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